Beyonce Keeps Rocking Israeli Designs

in Life, Culture & Sports

In her newest feature-length music video, Beyonce takes on an ever-changing stream of outrageous fashion, including designs from three Israeli designers. Released on July 31, her visual album “Black is King” was inspired by her 2019 remake of the Lion King soundtrack. Filmed in various countries including Africa, Belgium, London, and more, Beyonce invites a diverse array of cultures, styles, and sounds into her 85-minute film which is playing on Disney+.

Designer Alon Livne, known for his wedding dresses, created an iconic white dress for Beyonce for the album. Livne has worked with Beyonce before when he designed a red, sultry dress for her 2013 world tour. Beyonce also called in another fresh favorite, Shahar Avnet. Avnet graduated from Shenkar College of Engineering and Design, and was still working out of her apartment when first asked to design for the Queen. Avnet was called in to create a bright pink gown for Beyonce’s Black is King. Working with Beyonce helped Avnet’s career skyrocket, and she’s also designed for Eurovision winner Netta Barzilai.

Another recent Shenkar graduate, Amy Amram received the opportunity to design for her dream client just shy of graduating. Catching the eye of Beyonce, Amram’s design can be spotted as an iridescent motorcycle outfit. Beyonce’s love of Israeli design is apparent. She’s also commissioned Israeli designer Inbal Dror for the 2016 Grammy Awards, and esteemed designer Galia Lahav for her 2018 wedding gown, and continues to connect and support the Israeli fashion world.

For “Black is King,” Beyonce hopes to inspire a global message. She says, “Black is King means black is regal. And rich, in history, in purpose, and in language.”


Based in the startup city of Tel Aviv, Zo is a hippie entrepreneur who is professionally passionate about wellness, wisdom, women, writing, and chocolate croissants. By day, she works as a creative consultant, and by heart, she founded School of Shine a positive resource and community for spirited women who aspire to live happier and healthier every day.

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