Madonna and Netta Kick Up Sparks for Eurovision

in Life, Culture & Sports

While there are groups of people protesting Eurovision being in Israel, the show must go on – and it’s going on big. Madonna is expected to confirm her performance to kickoff Eurovision, thanks to a one-million-dollar donation, funded by Sylvan Adams, a well-known philanthropist who moved from Canada to Israel in 2015. He has dedicated himself to increasing awareness about Israel’s cycling scene, has brought over the Giro d’Italia, is supporting the building of the first velodrome, and is ensuring that Eurovision in Israel begins with a bang.

Screenshot from YouTube


Ever since Netta Barzilai won the Eurovision competition in 2018 with her first female empowerment tune of “Toy”, she has kept the streams of excitement bubbling from within Israel. With a strong global fan base, Netta continues to wow the crowds, which include her long-awaited second single which was released last week.

Titled “Bassa Sababa,” the cross cultural and colorful pop video drew in over 3.8 million views, making it the most viewed video over the weekend. One million shekels or $275,000 USD which make it the largest amount an Israeli artist has spent on a music video. Perhaps together, Madonna and Netta can use the opportunity to show the world that music is truly what can bring people together during Eurovision which will be held in Tel Aviv in May.


Based in the startup city of Tel Aviv, Zo Flamenbaum is a writer and social entrepreneur who dedicates her time to mission-driven projects that empower connection between the many diverse layers of our world. In 2014, she founded School of Shine as a value-based educational space for women who are tired of the ‘default life’ and crave personal freedom through self-expression for more purposeful living.

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